Sunday, March 12, 2017

Daytime Ratings: All Four Soaps Down in Total Viewers Versus Previous Week

The Live + Same Day daytime Nielsen ratings are in for February 27-March 3, 2017. All four soap operas were down in total viewers versus the previous week. Days of our Lives made gains in female viewers age 18-49 (+7) and 18-34 (+3K).

On Pop TV, same-day repeats of CBS soap opera The Young and the Restless only made the cable Top 150 rankings on Thursday. The Bold and the Beautiful did not appear in the Top 150 during the week. For the latest Pop's soap opera ratings, visit our Pop TV Ratings Hub.

Check out a breakdown below of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 4,429,000 (-79,000/-268,000)
2. The Bold and the Beautiful 3,621,000 (-101,000/+99,000)
3. General Hospital 2,606,000 (-74,000/-332,000)
4. Days of our Lives 2,134,000 (-6,000/-205,000)

Women 18-49 Viewers
1. The Young and the Restless 544,000 (-39,000/-89,000)
2. The Bold and the Beautiful 464,000 (-54,000/-21,000)
3. General Hospital 462,000 (-25,000/-21,000)
4. Days of our Lives 360,000 (+7,000/-95,000)

Women 18-34 Viewers
1. The Young and the Restless 127,000 (-11,000/-48,000)
2. The Bold and the Beautiful 119,000 (-13,000/-18,000)
3. General Hospital 106,000 (+4,000/-31,000)
4. Days of our Lives 69,000 (+3,000/-42,000)

Women 25-54 Viewers
1. The Young and the Restless 836,000 (-31,000/-73,000)
2. The Bold and the Beautiful 721,000 (-33,000/+15,000)
3. General Hospital 646,000 (-17,000/-15,000)
4. Days of our Lives 476,000 (-7,000/-89,000)

(via SON)

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- Marla Adams Returning to 'The Young and the Restless' as Dina Mergeron
- Jane Elliot Leaving 'General Hospital' as Tracy Quartermaine
- 'General Hospital' Star Emme Rylan Pregnant with Third Child
- Ilene Kristen: Claire Labine "Best Writer That I've Ever Worked With"

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