Wednesday, January 15, 2014

CBS Renews Entire Daytime Lineup for the 2014-2015 Season; THE YOUNG AND THE RESTLESS Receives Multi-Year Pickup Up Through 2017 Season


CBS has renewed its entire daytime schedule for the 2014-2015 season.

Set to return next season are LET’S MAKE A DEAL, which is growing double-digit percentages in key demos; THE PRICE IS RIGHT, daytime television’s most-watched program; THE YOUNG AND THE RESTLESS, the #1 daytime drama for 25 consecutive years, which received a multi-year pickup through the 2017 season; THE BOLD AND THE BEAUTIFUL, the most-watched dramatic serial in the world; and THE TALK, which recently delivered its best-ever fourth quarter in viewers and women 25-54.

“The return of all five of our CBS Daytime shows is a credit to the collaborative spirit of the casts, crews and staff who work tirelessly to make their creative vision come to life,” said Angelica McDaniel, Senior Vice President, CBS Daytime. “A special thank you goes out to our loyal fans for watching and for making us #1 in daytime.”

LET'S MAKE A DEAL, with host Wayne Brady, will return for season six. LET'S MAKE A DEAL 1 is averaging 2.97 million viewers, up +19%; up 13% with in women 25-54 with 0.9/06; and up 17% in women 18-49 with 0.7/05. LET'S MAKE A DEAL 2 is averaging 3.44 million viewers, up +18%; up 11% with women 25-54 with 1.0/07; and up 14% with women 18-49, scoring 0.8/05.

THE PRICE IS RIGHT, daytime television’s most-watched program, hosted by Drew Carey, is up 14%, with an average of 4.87 million viewers (PRICE IS RIGHT 1); up 8% in women 25-54, with 1.3/08; and up 13% in women 18-49, with 0.9/06. PRICE IS RIGHT 2 is up 10% with an average of 5.68 million viewers; up 7% in women 25-54, with 1.5/09; and scoring 1.0/06 in women 18-49, even with a year ago.

THE YOUNG AND THE RESTLESS, which has been the #1 daytime drama for 25 consecutive years, is averaging 5.17 million viewers, up +9%, and averaging 2.1/13 in women 25-54 and 1.4/09 in women 18-49, both matching a year ago.

THE BOLD AND THE BEAUTIFUL is averaging 3.90 million viewers, up +14% from last season. It is also up +7% in women 25-54 (1.6/09) and matches last year in women 18-49 (1.1/07). This March, THE BOLD AND THE BEAUTIFUL will celebrate its 27th anniversary. In 2011, it received its third consecutive Emmy® Award for "Outstanding Daytime Drama Series."

This season, THE TALK is averaging 2.77 million viewers, up +19% from last year; 1.1/06 in women 25-54, up +10%; and is even in women 18-49 (0.7/04). In 2012 and 2013, THE TALK was nominated for a Daytime Emmy Award for Outstanding Talk Show.

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