Monday, April 25, 2011

NEWS: New ABC Shows Cost $575K or Less, DVR Viewers, Brian Presley

The Biz: Why ABC Lost Hope for Its Soaps
Greater choice and audience fragmentation have meant lower ratings for all programs. The daytime soaps built their cost structure during a time when the networks had little competition. The ratings have reached a point where even after cutbacks, ABC was on a path to lose money on ALL MY CHILDREN and ONE LIFE TO LIVE if they stayed on the air next year.

The cost of producing each ABC soap ran from $750,000 to $1 million a week. The new shows that will replace them will each be $575,000 a week or less.

CBS is already seeing higher profits for its new daytime chatfest THE TALK, even though the ratings are slightly below those of AS THE WORLD TURNS, the soap it replaced. When CBS recently gave multiyear renewals to THE YOUNG AND THE RESTLESS and THE BOLD AND THE BEAUTIFUL, it was at significantly lower license fees.

New York Times: DVRs Give More Shows a Lifeline
The digital video recorder was supposed to lay waste to network television. Instead the playback device is offering some shows a lifeline — so much so that network programmers now factor in ratings a full week after a show’s scheduled appearance.

That process could change the calculations made as network executives gather in Los Angeles in the next few weeks where, surrounded by spreadsheets, flow charts and piles of research data, they will decide the fates of shows on the ratings bubble.

Currently, networks are paid by advertisers only for how many viewers watch the commercials in their shows over the first three days after a show is broadcast — a model known as “commercial plus three” (C3) ratings. But networks are monitoring how shows do over a full week after they are broadcast to gauge the depth of audience interest and loyalty. And, though they are not pressing the issue, they would eventually like to persuade advertisers to take more notice, as well.

Mexican actress to be sentenced in marriage case‎
A Mexican-born actress who has admitted to lying to immigration authorities is due in court Monday for sentencing. Prosecutors are not seeking any prison time for Fernanda Romero, an actress who has had bit parts in U.S. films but is perhaps best known for her role in the Mexican soap opera ETERNAMENTE TUYA.

WHERE ARE THEY NOW: Former PORT CHARLES star Brian Presley
Brian Presley, a former Jenks High School football player who now works as an actor, talks to students including Austin Ross during a drama class at Jenks on Friday. Presley quarterbacked the Trojans from 1993-95.

Presley didn't mince words Friday when describing the difficulties in launching an acting career. He noted that only about 2 percent of the members of the Screen Actors Guild actually earn a living as actors.

4 comments:

  1. The link for the ABC story points to the ABC logo picture and not to the story.

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  2. OK MONEY THEN LET US PAY FOR OUR SOAPS--PUT THEM ON SOAPENET WITH ADVERTISING AND LET US PAY FOR SOAP NET-ACTORS ARE WILLING TO GO ON SALARY AND TAKE PAY CUT KEEP THEM IF THEY DON'T GET RID OF THEM.FIRE COSTLY SUSAN LUCCI WE CAN HANDLE THAT BUT NOT LOSING OUR SOAPS!!

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  3. I think Rebecca Buddig and Cameron Matheson are more disposable than Susan Lucci. She's the heart of the show and would take less money.

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  4. I started a group focused on showing demand for a ALL soaps PAID network. It is very obvious that the production cost mixed in with the ratings just isn't cutting it. But picture a channel that ran reruns of the shows we lost as well as all the other soaps still running. I would pay just to have reruns of GL and ATWT and putting all soaps on one paid network, will produce enough money to bring profits back to these running soaps. All soap fans could benefit from this. We would reach a broader audience because we all have our favorite soaps back in some form. More fans = more demand!Name of the group I would pay a network/cable/satellite provider to save my soaps! Please Join with us to show demand=) https://www.facebook.com/home.php?sk=group_200709853303867

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