For the night, CBS was first in households (7.5/13), viewers (12.28m) and adults 25-54 (4.0/11) and a close second in adults 18-49 (2.9/09, -0.1 behind FOX). In the common two hours (from 8:00-10:00 PM), CBS topped FOX in adults 18-49 (3.2/10 vs. 3.0/09, +7%).
THE BIG BANG THEORY was Thursday's #1 program in adults 18-49, adults 18-34 and adults 25-54 PERSON OF INTEREST topped GREY'S ANATOMY in adults 18-49 for the first time and THE MENTALIST swept its time period, according to Nielsen preliminary live plus same day ratings for April. 5.
THE BIG BANG THEORY, featuring a guest appearance from famed physicist Stephen Hawking, was first in households (7.8/14), viewers (13.01m), adults 25-54 (5.5/16), adults 18-49 (4.2/14) and adults 18-34 (2.9/12). THE BIG BANG THEORY was the night's top program in key demographics.
RULES OF ENGAGEMENT was second in households (5.2/09), viewers (8.79m), adults 25-54 (3.6/10), adults 18-49 (2.7/08) and adults 18-34 (1.6/06).
PERSON OF INTEREST was first in households (8.2/13), viewers (13.47m), adults 25-54 (4.1/10) and adults 18-49 (2.9/08). PERSON OF INTEREST beat a first-run GREY'S ANATOMY for the first time ever in adults 18-49 (vs. 2.8/08, +4%) and by its largest margin ever in adults 25-54 (vs. 3.4/09, +21%).
THE MENTALIST was first in households (7.8/13), viewers (12.48m), adults 25-54 (3.4/09) and adults 18-49 (2.4/07), topping the premiere of “Scandal” in all key measures.
8 p.m. - ABC's MISSING averaged 7.16 million viewers, down from last week, and a steady 1.4 key demo rating. The CW's repeat of THE VAMPIRE DIARIES averaged 1.105 million viewers and a 0.4 key demo rating.
9 p.m. - ABC was second with 8.075 million viewers and a 2.8 key demo rating for a low-rated episode of GREY'S ANATOMY. FOX's TOUCH took a big drop to 7.45 million viewers and a 2.3 key demo rating in third. The CW's repeat of THE SECRET CIRCLE averaged 823,000 viewers and a 0.4 key demo rating.
10 p.m. - ABC's SCANDAL averaged 7.45 million viewers and a 2.1 key demo rating for its premiere, a slightly larger audience than the last new PRIVATE PRACTICE but slightly lower in the key demo, albeit with that weaker-than-average ANATOMY lead-in. NBC's AWAKE took another big fall overall, averaging 2.54 million viewers, and sliding slightly to a 0.9 key demo rating.
MISSING (8:00-9:00 p.m.)
From 8:00-9:00 p.m., up against Fox's AMERICAN IDOL and CBS' first-run comedies (THE BIG BANG THEORY/RULES OF ENGAGEMENT), ABC's MISSING (7.2 million and 1.4/5) more than doubled the audience (+140%) of NBC's original comedy block and led by 8% in Adults 18-49 (COMMUNITY/30 ROCK = 3.0 million and 1.3/4).
* Despite facing depressed holiday viewing levels in the hour, MISSING retained 100% of its week-ago audience with Adults 18-34, Women 18-34 and key Men (M18-34/M18-49)
GREY'S ANATOMY (9:00-10:00 p.m.)
Doubling its Adult 18-49 lead-in at 9:00 p.m., ABC's GREY'S ANATOMY finished in a virtual tie for the lead in the hour with CBS' PERSON OF INTEREST (2.8/8 vs. 2.9/8 - pacing within 1-tenth of a rating point and tied in audience share), while beating Fox's IDOL-driven TOUCH by 22% (2.3/7). In addition, GREY'S stood as Thursday's No. 1 TV show in Women 18-34.
SCANDAL (10:00-11:00 p.m.)
Showing impressive retention of its GREY'S lead-in during the 10 o'clock hour, ABC's debut of SCANDAL more than doubled its freshman drama competition, defeating NBC's AWAKE by 196% in Total Viewers (7.4 million vs. 2.5 million) and by 133% in Adults 18-49 (2.1/6 vs. 0.9/3). In addition, the new drama won the hour with Women 18-49, beating out CBS' time-period veteran THE MENTALIST by 11% (3.0/8 vs. 2.7/7). And among Women 18-34, SCANDAL outdelivered THE MENTALIST by an even wider margin of 36% (1.9/6 vs. 1.4/5).
* Building 12% over ABC's February Sweep average in the hour (7.4 million vs. 6.6 million), SCANDAL marked a 13-week high for ABC in the time period with Total Viewers - since 1/5/12.
* SCANDAL produced ABC's strongest Total Viewer retention (91%) in the hour coming out of an original GREY'S ANATOMY in over 3 years (since 2/12/09). In fact, it was ABC's best-ever viewer retention in the hour for a non-crossover episode with GREY'S.