Tuesday, August 28, 2018

Daytime Nielsen Ratings: All Four Soap Operas Down Across the Board

The Live + Same Day daytime Nielsen ratings are in for the week of August 6-10, 2018. All four soap operas were down in total viewers and the key demos. Days of our Lives had the only bright spot in the entire ratings report by being head of last year's viewer total versus the same week.

Check out a breakdown below of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 4,147,000 (-95,000/-97,000)
2. The Bold and the Beautiful 3,371,000 (-125,000/-21,000)
3. General Hospital 2,394,000 (-97,000/-85,000)
4. Days of our Lives 2,089,000 (-20,000/+90,000)

Women 18-49 Viewers
1. The Young and the Restless 417,000 (-22,000/-62,000)
2. The Bold and the Beautiful 353,000 (-19,000/-43,000)
3. General Hospital 352,000 (-24,000/-26,000)
4. Days of our Lives 294,000 (-13,000/-14,000)

Women 18-34 Viewers
1. The Young and the Restless 105,000 (-16,000/-26,000)
2. The Bold and the Beautiful 89,000 (-17,000/-35,000)
3. General Hospital 72,000 (-6,000/-20,000)
4. Days of our Lives 54,000 (-18,000/-9,000)

Women 25-54 Viewers
1. The Young and the Restless 663,000 (-24,000/-78,000)
2. The Bold and the Beautiful 573,000 (-16,000/-36,000)
3. General Hospital 522,000 (-30,000/-18,000)
4. Days of our Lives 377,000 (-7,000/-29,000)

(Daytime ratings via SON)

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