Monday, August 13, 2018

Daytime Nielsen Ratings: 'Days of our Lives' & 'Bold and the Beautiful' Up, 'General Hospital' Hits New Demo Low

The Live + Same Day daytime Nielsen ratings are in for the week of July 23-27, 2018. The Bold and the Beautiful and Days of our Lives were both up week-over-week and year-over year in total viewers. Meanwhile, General Hospital was only watched by 65,000 females age 18-34, the lowest number in the show's 55 year history.

Check out a breakdown below of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 4,288,000 (+166,000/-109,000)
2. The Bold and the Beautiful 3,461,000 (+80,000/+105,000)
3. General Hospital 2,386,000 (-61,000/-51,000)
4. Days of our Lives 2,149,000 (+23,000/+173,000)

Women 18-49 Viewers
1. The Young and the Restless 439,000 (-5,000/-60,000)
2. The Bold and the Beautiful 370,000 (-5,000/-26,000)
3. General Hospital 338,000 (-25,000/-41,000)
4. Days of our Lives 308,000 (+10,000/+26,000)

Women 18-34 Viewers
1. The Young and the Restless 114,000 (-14,000/+5,000)
2. The Bold and the Beautiful 102,000 (-13,000/+6,000)
3. General Hospital 65,000 (-9,000/-23,000)
4. Days of our Lives 63,000 (-1,000/+15,000)

Women 25-54 Viewers
1. The Young and the Restless 681,000 (+14,000/-101,000)
2. The Bold and the Beautiful 580,000 (-9,000/-41,000)
3. General Hospital 520,000 (-2,000/-35,000)
4. Days of our Lives 414,000 (+22,000/+26,000)

(Daytime ratings via SON)

1 comment:

  1. The + same day sucks. Many people are binging.

    I have begun watching Y&R again since I signed up for CBS.com. Funny how fast the ahiw moves with 22 minutes of commercials.

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