Sunday, August 21, 2016

Daytime Ratings: 'The Young and the Restless' Hits Women 18-49 Low

The Live + Same Day daytime ratings are in for August 8-12, 2016. According to Nielsen, The Young and the Restless hit a new all-time low for the second straight week in the female 18-49 viewer demographic, with an average of only 546,000 tuning in.

Days of our Lives was pre-empted due to NBC coverage of the Olympics.

Check out a breakdown below of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 4,441,000 (-150,000/-382,000)
2. The Bold and the Beautiful 3,721,000 (+92,000/-94,000)
3. General Hospital 2,526,000 (-63,000/-29,000)

Women 18-49 Viewers
1. The Young and the Restless 546,000 (-26,000/-168,000)
2. The Bold and the Beautiful 507,000 (-29,000/-74,000)
3. General Hospital 404,000 (-17,000/+15,000)

Women 18-34 Viewers
1. The Young and the Restless 134,000 (-8,000/-77,000)
2. The Bold and the Beautiful 130,000 (-24,000/-44,000)
3. General Hospital 109,000 (-1,000/-19,000)

Women 25-54 Viewers
1. The Young and the Restless 837,000 (-13,000/-181,000)
2. The Bold and the Beautiful 764,000 (+15,000/-76,000)
3. General Hospital 583,000 (-4,000/+41,000)

For the latest Pop TV's soap opera ratings, visit our Pop ratings hub.

(via SON)

RELATED:
- James Read Returns to 'Days of our Lives' as Clyde in September
- 'The Young and the Restless' Star Justin Hartley Shares Proposal Details, Says Fiancée Chrishell Stause "Means the World to Me"
- Longtime P&G Exec Robert E. Short Dead at 95
- Tyler Christopher Clears Up Possible September Return Date to 'General Hospital'
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