Sunday, October 5, 2014

Daytime Ratings Report: 'The Bold and the Beautiful' Makes Big Gains

For the week of September 22-26, 2014, CBS' The Bold and the Beautiful made big gains in total viewers (3.64 million, up 208K), as well as in the key demographic categories--Women 18-49 (+93K), Women 18-34 (+27K) and Women 25-54 (+130K). B&B is the only daytime soap opera with increases in every category versus the same week last year.

Below is a breakdown of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 4,544,000 (+22,000/-184,000)
2. The Bold and the Beautiful 3,637,000 (+208,000/+72,000)
3. General Hospital 2,938,000 (-58,000/+136,000)
4. Days of our Lives 2,435,000 (-99,000/-191,000)

Women 18-49 Viewers
1. The Young and the Restless 785,000 (-2,000/+21,000)
2. The Bold and the Beautiful 670,000 (+93,000/+40,000)
3. General Hospital 635,000 (-8,000/-95,000)
4. Days of our Lives 527,000 (-50,000/-103,000)

Women 18-34 Viewers
1. The Young and the Restless 220,000 (-11,000/+16,000)
2. The Bold and the Beautiful 203,000 (+27,000/+34,000)
3. General Hospital 199,000 (+8,000/-63,000)
4. Days of our Lives 126,000 (-27,000/-74,000)

Women 25-54 Viewers
1. The Young and the Restless 1,122,000 (+13,000/-7,000)
2. The Bold and the Beautiful 951,000 (+130,000/+46,000)
3. General Hospital 840,000 (-11,000/-114,000)
4. Days of our Lives 669,000 (-36,000/-102,000)

(via SON)

RELATED:
- Chuck Pratt Named New Head Writer of 'The Young and the Restless'
- 'Oprah: Where Are They Now?' Features 'General Hospital' Star Maurice Benard This Sunday
- Hugo Napier Returns to 'General Hospital'
- Harding & Fisher: Making the Case for a 'Harder' Story on 'The Young and the Restless'
- Ferry Doedens to Guest Star in 'The Bold and the Beautiful' Amsterdam Shoot Featuring, Ashleigh Brewer, Darin Brooks, Scott Clifton & Kim Matula
- Eileen Davidson Joins 'The Real Housewives of Beverly Hills'

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