Tuesday, August 12, 2014

ID Enlists Lynn Herring, Kin Shriner, Mary Beth Evans, Wally Kurth, Lamon Archey, Darnell Williams & Katie Barberi As Hosts For Its Daytime "Soap" Block

Kin Shriner and Lynn Herring hos Sinful Secrets week on ID.
After a successful debut last year, Investigation Discovery bringing back its ID Daytime programming block featuring what the network calls "real-life soaps." Beginning Monday, August 25 from 1-4 p.m. daily, soap stars from past and present host encores of ID’s most scandalous series, such as Wives with Knives, My Dirty Little Secret, Scorned: Love Kills and Evil Twins. Beloved pairs are reunited on screen each week to provide insight into these cautionary tales, including: General Hospital's Lynn Herring and Kin Shriner; Days of our Lives' Mary Beth Evans and Wally Kurth; bad boys Lamon Archey from The Young and the Restless and Darnell Williams from All My Children; and telenovela actress Katie Barberi, Dona Barbara.

The daytime stunt airs in conjunction with ID’s evening primetime return of a new season of Deadly Affairs with Susan Lucci, featuring all-new stories of deadly dalliances on Saturday, August 16 at 10 p.m. ET on Investigation Discovery.

“Soap fans are a voracious audience, hungry for emotionally riveting content and devoted to the characters they’ve grown to love – or, hate,” said Henry Schleiff, Group President of Investigation Discovery, Destination America, American Heroes Channel and Discovery Fit & Health. "As the #5 network for women in daytime*, soap opera fans know that they can always find their 'stories' on Investigation Discovery – the real life tales of passion – and, on occasion, perhaps, a little poison."

Mary Beth Evans and Wally Kurth host Poisonous
Love
week on ID.
Each week will have its own theme and star hosts to introduce the true-life programming, channeling their scandalous soap personalities. The schedule is as follows:
* Sinful Secrets August 25-29: Hosted by Lynn Herring (Lucy Coe, General Hospital) and Kin Shriner (Scott Baldwin, General Hospital)
* Lessons in Lust September 2-5: Hosted by Katie Barberi (Cecilia Vergel, Dona Barbara; Ursula Van Pelt, Every Witch Way)
* Poisonous Love September 8-12: Hosted by Mary Beth Evans (Kayla Brady, Days of our Lives) and Wally Kurth (Ned Ashton, General Hospital; Justin Kiriakis, Days of our Lives)
* Evil Enemies September 15-19: Hosted by Lamon Archey (Mason Wilder, The Young and the Restless) and Darnell Williams (Jesse Hubbard, All My Children)

Year to date, Investigation Discovery ranks #5 in Total Day and Daytime for W25-54,* continuing to be #1 in Length of Tune in all of television.**

*Source: Nielsen, NHI Calendar, 12/30/13-7/27/14, L+SD data, W25-54 delivery, Time Period Based Averages, Ad-supported cable, Total Day (M-Su 6a-6a) excluding NAN, Daytime (M-F 9a-4p).

**Source: Nielsen, NHI Calendar, 06/30/2014 - 07/27/2014, Live data, W25-54 LOT, Time Period Based Averages, Prime (M-Su 8-11p) excluding non-English speaking networks, Total Day (M-Su 6a-6a).

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