Thursday, November 1, 2012

Wednesday Night Ratings: Regular Programming Down Vs. Sandy and Halloween

The overnights are in for Wednesday, October 31. Hurricane Sandy pre-emptions were intermittent on the East Coast. About 15 minutes of NASHVILLE was pre-empted in New York. Below is a roundup of today's Nielsen ratings reports:

From ABC:
During the 10 o'clock hour, ABC's NASHVILLE was once again the #1 new drama in viewers and young adults, increasing its advantage over NBC’s CHICAGO week to week to 20% in Adults 18-49 (up from an 11% advantage the prior week). In addition, freshman Nashville dominated CBS' veteran CSI for the 4th week in a row in Adults 18-34 and Women 18-34 to rank win in the hour.

· Based on Live + 7 Day ratings, NASHVILLE shot up over its Live + Same Day numbers by 50% in Adults 18-49 (+1.4 rating) and by 40% in Total Viewers (+3.53 million), delivering a 4.2 young adult rating and 12.5 million viewers for its debut telecast.

On the CW, ARROW scored a 1.0 adults 18-49 rating, down from last week's 1.1 among adults 18-49. SUPERNATURAL was the only regular program to grow versus last week. It earned a 0.9 among adults 18-49, up from last week's 0.7. However, CW programming was preempted in Chicago for a Bulls game, so these numbers will probably be adjusted in the finals.

NASHVILLE garnered a series low 1.8 down 10% from last week's 2.0 adults 18-49 rating.

From CBS:
CSI: CRIME SCENE INVESTIGATION scared away its 10:00 p.m. competition in viewers and adults 18-49, notching its largest audience since April, leading CBS to a Wednesday win in viewers and adults 25-54 and placing a strong second in adults 18-49 (just -0.1 behind FOX), according to Nielsen preliminary live plus same day ratings for Halloween night.

Viewers A18-49 A25-54
CSI 10.84m 2.3/07 3.2/08
NASHVILLE 5.79m 1.8/05 2.2/05

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