Monday, July 16, 2012

Sunday Night Ratings: BREAKING BAD & LONGMIRE Reach Series Highs

The Sunday night Nielsen ratings are in with BREAKING BAD and LONGMIRE achieving new series highs. Check out the ratings reports for July 15, 2012 below:

From AMC Network:
Last night’s season five debut of AMC’s BREAKING BAD was the most watched episode in the history of the series. From 10 p.m. – 11 p.m., the network earned a 2.2 HH rating delivering 2.9 million viewers.

This marks an increase of +22%/ +14% respectively. Even more impressive is the exceptional growth among the coveted 18-49 demo, which saw a +34% increase versus last season’s premiere. Among the Adults 25-54 demo, BREAKING BAD delivered 1.8 million marking an increase of +28%. For the night, BREAKING BAD's season 5 premiere attracted 3.5 million viewers with the 10:00 pm EST premiere and the 11:30pm EST encore. In August, AMC announced the final 16 episodes to conclude the series. BREAKING BAD airs on AMC Sunday nights at 10 p.m. ET/PT.

“From day one, BREAKING BAD has been a passion project for all of us at AMC. This show has helped define what our brand stands for in terms of supporting quality storytelling and creative risk-taking. Working with these terrifically creative people on such outstanding material has been a joy-filled ride. I’m so pleased to share this success with the entire BREAKING BAD team,” said Charlie Collier, AMC’s president. “We look forward to sharing the final 16 episodes with BREAKING BAD passionate fans. As our marketing campaign says, ‘All hail ‘The King.’

From A&E:
A&E’s new original scripted drama series LONGMIRE (starring former AS THE WORLD TURNS actor Bailey Chase) was watched by a record 4.5 million total viewers on Sunday, July 15 at 10:00 p.m. ET/PT. This marked the most-watched premiere episode for the freshman series in its seventh week, against increased competition in the scripted landscape. LONGMIRE grew by 10% over the previous week’s 4.1 million viewers.

The seventh episode of season three of THE GLADES at 9:00 p.m. ET/PT was watched by a season best 3.4 million viewers, up 6% from 3.2 million last week.

New episodes of THE GLADES and LONGMIRE air every Sunday on A&E at 9:00 p.m. and 10:00 p.m. ET/PT, respectively.

TRUE BLOOD 4.629 million viewers 2.7 Adults 18-49 rating (#1 cable show of the night)
FALLING SKIES 3.606 million viewers 1.2 Adults 18-49 rating
ARMY WIVES 3.488 million viewers 1.1 Adults 18-49 rating

- Daytime Emmy Awards Hub

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