Monday, June 11, 2012

Sunday Night Ratings: MAD MEN Up, TRUE BLOOD Slightly Down But Breaks Social Media Records

The Sunday night Nielsen ratings are in.  Below is a roundup of June 10 ratings reports:

From Deadline:
The Season 5 finale of AMC’s MAD MEN drew 2.7 million viewers last night, making it the most-watched season ender ever for the Emmy-winning drama. The total was up 11% compared with the fourth season’s final episode. Sunday’s numbers included 1.2 million viewers in the adults 18-49 demo, an 11% gain. In all, the fifth season was MAD MEN's most-watched to date with an average of 2.6 million viewers — up 15% over last season’s average, and up 17% in 18-49.

Meanwhile, HBO’s TRUE BLOOD premiered its fifth season and drew 6.3 million viewer across two airings. That number was down slightly from last year (by 3%) but was mostly in line with previous season openers.

From Sacramento Bee:
CBS' Tony Awards show was seen by 6 million viewers, down significantly from last year's 6.9 million - and against much softer competition, according to preliminary Nielsen figures released Monday.

The data makes it the second-lowest ratings for the Tony awards since 1988.

From Mashable:
TRUE BLOODS‘s season five premiere, “Turn, Turn, Turn,” generated nearly 242,000 comments on Facebook and Twitter on Sunday night, making it the most talked about premium cable season premiere ever.

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