Monday, November 14, 2011

AMI To Launch Reality Weekly In January 2012

American Media, Inc., the company that licensed Soap Opera Digest and Soap Opera Weekly from Source Interlink last year, is launching a new magazine, Reality Weekly.

Read the press release below.

American Media, Inc. Launches "Reality Weekly"
First Ever Magazine Dedicated to Reality TV Debuts in January 2012

NEW YORK, Nov. 14, 2011 /PRNewswire via COMTEX/
-- American Media, Inc. (AMI), the leading publisher of celebrity magazines and web sites in the United States, today announced the launch of Reality Weekly, the first weekly magazine devoted exclusively to the hottest reality shows on TV and their stars, and a companion web site It fulfills a fan's fantasy of one-stop shopping for the juiciest news and sound bites of the week, and what didn't make it onto the screens. The announcement was made by David J. Pecker, AMI Chairman, President and CEO.

Reality Weekly will feature glossy pages splashed with photos of reality TV's biggest stars with news, recaps, tidbits, and inside scoop. Each issue will include a rotation of star-studded contributors, including Simon Cowell ("The X-Factor"), Ryan Seacrest ("American Idol") and Donald Trump ("The Apprentice.")

Reality Weekly will be sold on newsstands as well as at all major mass merchants and drug chains such as Walmart, Kroger, Dollar General, Winn-Dixie, Kmart, A&P and Rite Aid beginning in January 2012. Each issue will be priced at $1.79 ("Less Money, More Fun").

Richard Spencer, Editor-in-Chief of the US edition of OK! magazine, will also be the Editor-in-Chief of Reality Weekly. Spencer was the launch editor of In Touch as well as four large, successful newsstand celebrity magazines in the U.S.

"I'm proud to introduce a magazine that gives readers the news they want about television's most popular genre," said Mr. Pecker. "Print remains one of our most effective mediums, which is why Reality Weekly will be a showcase launch of 2012."

"If you love reality TV, you'll love Reality Weekly," said Mr. Spencer. "This magazine looks like nothing else in the market. It reflects the fun and unpredictability of reality TV and presents a fast moving mix of what America enjoys so much about reality TV-it's uncensored and addictive. This will be the #1 authority on reality television and will have more access than any other celebrity title."

The launch of Reality Weekly underscores AMI's role as the largest celebrity and entertainment news group in the industry, with a total audience of over 40 million across multiple platforms. AMI's related brands include OK!, Star, National Enquirer, RadarOnline, Country Weekly, Soap Opera Digest and Soap Opera Weekly.

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