Tuesday, March 10, 2009

News Round-up: Faster Internet, Lucci & Mathison, DVR %

Pike & Fischer Report: Cable Industry to Have Dramatically Faster Internet To All by 2013
On the same day the government launched its stimulus program to get high-speed broadband to more of the country, Pike & Fischer released a report asserting the cable industry will have "dramatically" faster Internet to all its customers by 2013, something it said should make the government stand up and take notice when it is time to start handing out billions in broadband stimulus bucks, which will be in a few weeks.

The company predicts that with the roll-out of DOCSIS 3.0 by the nation's largest cable operator, Comcast, as well as Cox, and others, some of the biggest operators will offer the higher speed access--up to 100 megabits per second, or some 10 times current cable modem speeds--by the end of 2009.

Nathan Fillion's PG Porn
Fillion, whose new series CASTLE debuted to 11.6 million viewers last night, stars in the satirical PG-Porn Web video, "Nailing Your Wife."

PG PORN: Nailing Your Wife

Forbes: The power of transmedia storytelling
"Procter & Gamble has used transmedia to extend the narrative of a soap opera, which is an ad vehicle for the company."

FNL has 10th highest % of DVR viewers
22.9% of FRIDAY NIGHT LIGHTS viewers watch the show on their DVR. 37.2% watch on their DVR on the actual airdate.

Lucci and Mathison to host Point Honors
Point Foundation (Point), the nation's largest scholarship-granting organization for lesbian, gay, bisexual and transgender (LGBT) students of merit, today announced the recipients of its Courage, Inspiration and Legend Awards. Silvio Horta, Creator and Executive Producer of the ABC-TV series, Ugly Betty, will receive the Point Courage Award; PricewaterhouseCoopers LLP (PwC) will receive the Point Inspiration Award; and the inaugural Point Legend Award will be presented to play writer, librettist, screen writer, novelist and director, Arthur Laurents (Gypsy, West Side Story). The awards will be presented at Point's annual New York benefit, Point Honors, which will be held on April 27, 2009 at the Roosevelt Hotel, 45th and Madison in New York City. The evening's festivities will be hosted by ALL MY CHILDREN's Susan Lucci and Cameron Mathison.

Five Rules for Soap Love Scenes
Soap Opera Weekly's Mala Bhattacharjee has advice for those producing soap opera love scenes including "No 'O' Faces" and "When kissing, please refrain from the Aliens face-hugger technique."

Also, Bhattacharjee chimes in on GL: "Watching The Four Musketeers 25th high school reunion on GUIDING LIGHT has been great, save for one thing: the music! I know, I know, budget crunch. But couldn't the show shell out for ONE awesome pop song from 1984? 'Hello'? 'Footloose'? 'Like a Virgin'? (I'd pay the licensing fee just to see Michael O'Leary dance to that, wouldn't you?)"

Melissa Leo joins HBO pilot
Recent Oscar nominee and former ALL MY CHILDREN actress Melissa Leo is bound for the Big Easy, joining the cast of David Simon's HBO pilot TREME. Leo will play a civil rights lawyer in the ensemble drama that chronicles the post-Katrina rebuilding of New Orleans through the eyes of local musicians.

Bryan Cranston's BREAKING BAD up 42% in ratings
AMC's BREAKING BAD, starring former LOVING star Bryan Cranston, broke out strongly in its second-season premiere Sunday, scoring a 42% uptick in total viewers over its frosh campaign average. Watched by 1.7 million viewers, the bow was also up 36% over the show's season-one preem in adults 18-49, garnering 929,000 viewers in that demo.

Hayden Panettierre lashes out at media: You make my life miserable!
Hayden Panettiere lost her cool at an event in Hawaii over the weekend. The 19-year-old Heroes star -- who recently split with Milo Ventimiglia because of her club-going ways -- was testy when she first stepped on the red carpet at a fundraiser benefiting the Rehabilitation Hospital of the Pacific Foundation Sunday in Honolulu.

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