Daytime Ratings from the 2007-08 Season

From ABC Daytime:

For the Season, "General Hospital" and "One Life to Live" Surpass Time Period Competition on CBS by Double-Digit Percentages in Both Key Targets Women 18-34 and Women 18-49.

* For the 2007/08 season, ABC was Daytime's No. 1 network in Women 18-49 (1.3 rating/883,000; tied on rating).

* For its drama lineup only, ABC wrapped the 2007/08 season as Daytime's No. 1 network in Women 18-49, topping runners-up CBS (1.3 rating/871,000) and NBC (1.3 rating/869,000) by 8%.

* "The View" and "General Hospital" swept Top 5 ranks for the season in Total Viewers (No. 4 - 3.44 million and No. 5 - 2.94 million, respectively), *Women 18-34 and **Women 18-49.

* In Women 18-34, ABC positioned all programs among the season's Top 5 in Daytime: "General Hospital" (No. 1T - 1.0 rating/341,000), "The View" (*No. 4T - 0.9 rating/310,000), "One Life to Live" (No. 5T - 0.8 rating/282,000) and "All My Children" (No. 5T - 0.8 rating/254,000).

* In Women 18-49, "General Hospital" (No. 2 - 1.5 rating/999,000), "One Life to Live" (No. 3T - 1.3 rating/878,000) and "The View" (**No. 3T - 1.3 rating/854,000) placed among Daytime's Top 3 programs in the key demographic.

* A Top 5 player in Daytime for the last half of the season (23 straight weeks), "One Life to Live" overshadowed CBS' "As the World Turns" at 2 o'clock by 35% in Women 18-34 (282,000 vs. 209,000) and by 16% in Women 18-49 (878,000 vs. 756,000).

* At 3 o'clock, "General Hospital" nearly doubled CBS' "Guiding Light" for the season in Women 18-34 (97%; 341,000 vs. 173,000), and surpassed the time period rival by 44% in Women 18-49 (999,000 vs. 694,000) and by 21% in Total Viewers (2.94 million vs. 2.43 million).

Following are the Daytime Lineup averages, plus Top 5 Programs Ranks - 2007/08 Season:

Daytime Rank:        Total Viewers                Women 18-49 (Rtg/000s)
No. 1 CBS    3.80 million        No. 1 ABC    1.3/883,000
No. 2 ABC    2.89 million        No. 1 NBC    1.3/869,000
No. 3 NBC    2.70 million        No. 1 CBS    1.3/834,000

Top 5 Daytime Programs in Women 18-49 (rank based on rating):

Program                    Net              Rtg/000s
The Young & the Restless   CBS              1.8/1.17 million
General Hospital           ABC              1.5/999,000
One Life to Live           CBS              1.3/878,000
Days of Our Lives          NBC              1.3/869,000
The View                   ABC              1.3/854,000
Bold and the Beautiful     CBS              1.3/851,000
Days of Our Lives          NBC              TBD/TBD
As The World Turns         CBS              TBD/756,000
Guiding Light              CBS              TBD/694,000