|Dark Shadows starred Louis Edmonds and Joan Bennett as siblings|
Roger Collins and Elizabeth Collins Stoddard.
The Soap Box
Vol. III No. 10 September 1978
by John Genovese
(continued from Part 5)
The final attempt at serial anthology to date was Confidential for Women, which stuck it out a few months on ABC. It involved week-long stories based on cases of co-narrator Dr. Theodore Isaac Rubin. Jane Wyatt was the key narrator.
On June 27, 1966, ABC instituted another fad. Fortunately, it was a long-running and commercially successful fad in daytime. It was Dark Shadows, created by Dan Curtis and produced by Robert Costello. The spooky, campy account of ghastly doings in the Collingwood mansion, it made stars out of Jonathan Frid, David Selby, Kate Jackson, Donna McKechnie and Roger Davis, and was graced by such "established" talents as Joan Bennett, Grayson Hall, Clarice Beckham, Anthony George and Jerry Lacy. It ended April 2, 1971, when it was decided the show ran its course.
|Wedding scene, on the set, from Love is a Many|
CBS, which hadn't premiered a soap in seven years, enlisted Irna Phillips in adapting a serial very loosely from a famous novel and movie. Love is a Many Splendored Thing concerned the in-laws of the book's protagonist Mark Elliot, who intermarried with other surrounding families in San Francisco. A stylish and refreshing story, it was a fabulous stepping stone for David Birney, Donna Mills and Leslie Charleson (now Dr. Monica Webber on General Hospital), all beautiful and talented young performers. Other established serial veterans on the series included Judson Laire, Gloria Hoye, Jane Manning, Albert Stratton and Paula Trueman. Its most popular producer was John Conboy, who brought his special stylish magic to The Young and the Restless. Its head writer regimes were among the finest: Jane and Ira Avery, Don Ettinger, James Lipton, and finally Ann Marcus (Days of our Lives). After numerous cast changes alienated viewers, it was lopped off on March 23, 1973, after five and a half years.
|Agnes Nixon (top) created One Life to Live in 1968.|
On December 30, NBC started Hidden Faces which immediately had two strikes against it. It was trying to emulate Edge of Night in its crime drama aspect (Irving Vendig created Faces with Charles Fisher and Lawrence White, all Edge alumni), and it was scheduled opposite the almighty As the World Turns. Conard Fowkes, Gretchen Walther, Tony LoBianco, Stephen Joyce and Ludi Claire starred, and it was terminated on June 30, 1969.
|Where the Heart Is starred James Mitchell as|
NBC and Bing Crosby Productions in Hollywood came up with a daytime vehicle for Dana Andrews entitled Bright Promise, created by Frank and Doris (General Hospital) Hursley and directed originally by Gloria Monty (Secret Storm, General Hospital). Andrews played Tom Boswell, president of Bancroft College, with support from Coleen Gray, Ivor Francis, Richard Eastham, Susan Brown and Paul Lukather. After Andrews left and the show changed format, the ratings rose but not enough. Born: September 29, 1969. Died: March 30, 1972.
Continue reading Part 7 of A Complete, Concise Yearly History of TV Soap Operas - 1947 to 1977...