Thursday, December 12, 2013

GENERAL HOSPITAL Is the Number 1 Program in Daytime for the First Time in Over 6 years in Women 25-54; Also Tops in Women 18-49 & Women 18-34

GENERAL HOSPITAL continues to soar in the ratings, helping the entire ABC daytime lineup in the process. For the week of December 2, 2013, ABC ranked as the #1 network in daytime in Women 18-49 (662,000/1.0 rating – tie) and Women 25-54 (877,000/1.4 rating), soaring to over two-year highs in the target demos – since week of 9/19/11.

As the citizens of Port Charles reeled from learning Robin is alive, GENERAL HOSPITAL ranked as the #1 program in Daytime for the first time in over 6 years in Women 25-54 (1.18 million/1.9 rating), and also ranked #1 in Women 18-34 (289,000/0.9 rating) and Women 18-49 (880,000/1.4 rating), marking the series’ first sweep across the key women demos in over six years – both since week of 7/16/07.

Moreover, this week stood as the series’ most-watched week in nearly six years in Total Viewers (3.31 million), in over two-and-a-half years in Women 18-49 and close to 3 years in Women 25-54 – since weeks of 1/21/08, 3/21/11 and 12/27/10, respectively.

Friday’s telecast surged to a near 6-year high in Total Viewers (3.45 million) and near 3 year high in Women 25-54 (1.24 million/2.0 rating) – since 1/21/08 and 2/21/11, respectively.

Further, GENERAL HOSPITAL is pacing for its best season in 7 years in Total Viewers – since the 2006/07 season.

GENERAL HOSPITAL posted the biggest year-to-year gains of any broadcast daytime drama in Total Viewers (+30% – 3.31 million vs. 2.54 million), Women 18-49 (+44% – 880,000 vs. 609,000) and Women 25-54 (+55% – 1.18 million vs. 760,000).

Source: NTI, U.S. ratings, weeks of 12/02/13 and 12/3/12, Live + Same Day. Program rankings based on U.S. ratings and include ties. Gapped/Breakout/Specials programming excluded.

2 comments:

  1. It was a good week for GH.

    ReplyDelete
  2. Awesome! Lets get rid of those other two duds and bring back the shows we lost!

    ReplyDelete