Thursday, August 30, 2018

Daytime Nielsen Ratings: 'Young and the Restless' & 'Days of our Lives' Hit New Women 18-49 Lows

The Live + Same Day daytime Nielsen ratings are in for the week of August 13-17, 2018. The Young and the Restless (377,000) and Days of our Lives (280,000) hit new all-time lows among female viewers age 18-49.

Check out a breakdown below of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 4,094,000 (-53,000/-93,000)
2. The Bold and the Beautiful 3,353,000 (-18,000/-126,000)
3. General Hospital 2,421,000 (+27,000/+52,000)
4. Days of our Lives 2,055,000 (-34,000/+37,000)

Women 18-49 Viewers
1. General Hospital 380,000 (+28,000/+13,000)
2. The Young and the Restless 377,000 (-40,000/-124,000)
3. The Bold and the Beautiful 340,000 (-13,000/-66,000)
4. Days of our Lives 280,000 (-14,000/-24,000)

Women 18-34 Viewers
1. The Young and the Restless 101,000 (-4,000/-38,000)
2. The Bold and the Beautiful 93,000 (+4,000/-27,000)
3. General Hospital 83,000 (+11,000/-11,000)
4. Days of our Lives 46,000 (-8,000/-7,000)

Women 25-54 Viewers
1. The Young and the Restless 619,000 (-44,000/-126,000)
2. The Bold and the Beautiful 550,000 (-23,000/-65,000)
3. General Hospital 513,000 (-9,000/-32,000)
4. Days of our Lives 369,000 (-8,000/-32,000)

(Daytime ratings via SON)

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