Monday, November 28, 2011

Sunday Night Nielsen Ratings: GOOD WIFE Off; ONCE UPON Down, HOUSEWIVES & PAN-AM Off; WHEELS, BOARDWALK, WALKING DEAD Up

Here's a look at Sunday's ratings:

- ONCE UPON A TIME was down almost 11% with a 3.4 Adults 18-49 rating on an audience of almost 10.7 million viewers.

- Compared to EXTREME MAKEOVER: HOME EDITION (in the same ABC time slot last year) ONCE UPON A TIME was up 100%.

- BOARDWALK EMPIRE is coming soon.

- THE WALKING DEAD was up 8%  to a 3.5 Adults 18-45 rating on about 6.6 million viewers.

- HELL ON WHEELS is coming soon.

Although trending down week-on-week, ONCE UPON A TIME still had ABC crowing:

ABC's "Once Upon a Time" Returns with Series Highs in Teens and Kids

Up against sports-fueled competition during the 8 o'clock hour from Sunday Night Football game (Pittsburgh-Kansas City) on NBC and CBS' NFL overrun-driven programming, ABC's Once Upon a Time returned after being preempted the prior week for the American Music Awards with impressive results. TV's #1 new drama in Adults 18-49, Once Upon a Time jumped over its lead-in at 8pm by 3.1 million viewers and by 89% with young adults and gained audience throughout its broadcast. The wide-appealing ABC freshman series finished #2 in the hour to Sunday Night Football with Adults 18-34, while ranking #1 across all key Women (W18-34/W18-49/W25-54) and as the #1 broadcast show with Teens 12-17 and Kids 2-11. In fact, Once Upon a Time stood as Sunday's #1 entertainment program across the Women demos and as the night's top-rated non-sports broadcast show with Kids.

· Spiking over its most recent telecast with Teens 12-17 (+18%) and Kids 2-11 (+31%), Disney-owned Once Upon a Time posted series-high numbers on both Nielsen measures.

2 comments:

  1. My daughter is 19 and I am 58. We absolutely love watching the once upon a time programs. They are so interesting and we can't wait from week to week to find out the latest twist. Thanks for a great watch!!

    ReplyDelete
  2. Did we get Walking Dead midseason finale ratings yet?

    ReplyDelete