Tuesday, September 16, 2008

SOAPnet Surpasses 70 Million Households

SOAPnet announced Monday that the network surpassed the 70 million household subscriber milestone. According to the latest figures from Nielsen Media Research, the network is in 70, 134, 000 homes as of August 2008, representing a distribution gain of nearly four million homes over August 2007.

“Our affiliates continue to find SOAPnet a strong addition to their lineups, and we are thrilled to reach this milestone,” said Brian Frons, president, Daytime, Disney ABC Television Group. “SOAPnet has always been popular with advertisers, and this added distribution makes a stronger presence across the United States. We look forward to continued momentum throughout 2008-2009, as we continue to add more original programming to our network.”

In addition to steady distribution growth, SOAPnet has been ranked #1 in viewer loyalty for the past 71 straight months. Impressively, SOAPnet’s original series GENERAL HOSPITAL: NIGHT SHIFT's Season Two opener stood as the net's second-highest-rated season debut in the network’s history.

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