Saturday, January 30, 2016

Daytime Ratings: All Four Soaps Up in Total Viewers Week-Over-Week

The Live + Same Day daytime ratings are in for January 18-22, 2016. All four soap operas were up in total viewers versus the previous week, with General Hospital (+116K) making the biggest gain to average 3.02 million viewers. The Bold and the Beautiful averaged 4.06 million, a +2% increase from last week.
The Young and the Restless averaged 5.31 million, (up +1%) and 1.9/10 in women 25-54 (up +6%) from last week. Days of our Lives was up 81K to 2.87 million, and is the only soap that's ahead of last year's pace in viewers and the key demographics.

Below is a breakdown of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 5,308,000 (+39,000/+567,000)
2. The Bold and the Beautiful 4,063,000 (+65,000/+313,000)
3. General Hospital 3,131,000 (+116,000/+226,000)
4. Days of our Lives 2,872,000 (+81,000/+473,000)

Women 18-49 Viewers
1. The Young and the Restless 755,000 (-23,000/-8,000)
2. The Bold and the Beautiful 599,000 (-11,000/-21,000)
3. Days of our Lives 548,000 (-11,000/+49,000)
4. General Hospital 542,000 (+40,000/-30,000)

Women 18-34 Viewers
1. The Young and the Restless 235,000 (-43,000/+20,000)
2. The Bold and the Beautiful 185,000 (-26,000/-9,000)
3. General Hospital 173,000 (-8,000/-8,000)
4. Days of our Lives 141,000 (+5,000/+5,000)

Women 25-54 Viewers
1. The Young and the Restless 1,117,000 (+4,000/-5,000)
2. The Bold and the Beautiful 904,000 (-30,000/-31,000)
3. General Hospital 723,000 (+50,000/-74,000)
4. Days of our Lives 671,000 (+10,000/+7,000)

For the latest Pop TV's soap opera ratings, visit our Pop ratings hub.

(via CBS and SON)

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