Monday, June 2, 2014

Telemundo's 'El Señor de los Cielos' Averages Over 2.2 Million Total Viewers and 1.4 Million Adults 18-49 During Premiere Week

El Señor de los Cielos averaged 2.2 million viewers
during its premiere week.
The second season of Telemundo's El Señor de los Cielos (Lord of the Skies) averaged 2,207,000 total viewers and 1,393,000 adults 18-49 during its premiere week, according to Nielsen. Starring Rafael Amaya as Aurelio Casillas, the highly anticipated second season beat at least one English-language broadcast network each night of premiere week during its 10 p.m. time slot among adults 18-49 and topped at least two English-language broadcast networks in adults 18-34. Specifically, the Super Series beat CBS every night among adults 18-49 and out-delivered both ABC and CBS each night, among adults 18-34 and ranked #1 on Friday Among Adults 18-49, Regardless of Language in Los Angeles.

Produced by Telemundo Studios and filmed by Argos Television, El Señor de los Cielos is one of the network’s most ambitious productions to date. The series is a fictional and action-filled story loaded with raw passion and emotions, untold luxury, suffering, intrigue and suspense. Inspired by true events, El Señor de los Cielos tells the story of Aurelio Casillas, one of the most prominent Mexican drug lords from the 90s, whose ambition was to become one of the richest and most powerful men in Mexico.

Source: Nielsen, NPM Live+SD, 5/26/14-5/30/14, comparison to English-language broadcast competition based on M-F 10-11pm strict daypart. NSI, Live+SD, 5/30/14, 10-11pm ranking based on A18-49 impressions.

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