Sunday, August 9, 2009

P&G On The Possible End of ATWT

P&G's Jeannie Tharrington (Director, Communications) spoke to Cincinnati.com about what many are predicting to be a grim future for AS THE WORLD TURNS.

P&G spokeswoman Jeannie Tharrington aknowledges that daytime is a tough TV marketplace, but says the company is committed "to making the best show we can as long as we're on the air." P&G has a contract with CBS to air AS THE WORLD TURNS for the 2009-10 TV season, she says.

AS THE WORLD TURNS has slightly improved of late and has been promoting the show with an "Everyday Counts" campaign.
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3 comments:

  1. ColumbusAugust 9, 2009 at 5:59 PM

    Having just been through this with GL, I would tell ATWT fans to start campaigning now because both P&G and CBS are determined to be rid of your show.

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  2. KatieAugust 9, 2009 at 11:06 PM

    Oh wow that wasnt even an uplifting quote from P&G

    ReplyDelete
  3. Peter ChanAugust 10, 2009 at 10:23 AM

    It is indeed said when even P&G shows no confidence with the show. In related news, here's a fun video I found on Youtube about ATWT last week:

    http://www.youtube.com/watch?v=F-2A9x1GKtY

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