Monday, March 2, 2015

Ratings: 'The Bold and the Beautitul' Hits 8 Year High, 'General Hospital' and 'The Young and the Restless' Hit 1 Year High

The Live + Same Day daytime ratings are in for the week of February 16-20, 2015, The Bold and the Beautiful averaged 4.18 million viewers, up +10% from a year ago, and its largest average weekly audience since the week ending February 16, 2007. General Hospital surged to an over 1-year high in Total Viewers (3.186 million) and over 8-month highs in Women 18-49 (665,000/1.0 rating) and Women 25-54 (889,000/1.5 rating). The Young and the Restless averaged 5.58 million viewers, up +7% from last year, and its largest audience since the week ending January 31, 2014.

Below is a breakdown of the daytime soap opera Nielsen ratings by category:

Total Viewers (versus previous week/versus same week last year)
1. The Young and the Restless 5,581,000 (+690,000/+355,000)
2. The Bold and the Beautiful 4,183,000 (+467,000/+386,000)
3. General Hospital 3,186,000 (+152,000/+147,000)
4. Days of our Lives 2,591,000 (+293,000/-245,000)

Women 18-49 Viewers
1. The Young and the Restless 934,000 (+144,000/+75,000)
2. The Bold and the Beautiful 665,000 (+59,000/+13,000)
3. General Hospital 665,000 (+100,000/-59,000)
4. Days of our Lives 465,000 (+1,000/-183,000)

Women 18-34 Viewers
1. The Young and the Restless 242,000 (+42,000/+38,000)
2. General Hospital 189,000 (+8,000/-51,000)
3. The Bold and the Beautiful 185,000 (same/+3,000)
4. Days of our Lives 108,000 (-2,000/-81,000)

Women 25-54 Viewers
1. The Young and the Restless 1,353,000 (+194,000/+68,000)
2. The Bold and the Beautiful 1,011,000 (+112,000/+103,000)
3. General Hospital 889,000 (+75,000/-75,000)
4. Days of our Lives 671,000 (+75,000/-119,000)

(via CBS, ABC, SON)

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