Overall, the report shows that higher education and income levels were correlated with less TV usage, particularly at the early and late parts of the day. For example, homes with a head of household who did not attend college watches more TV in the morning and daytime than all other groups. This group watches an average of 1 hour and 18 minutes during the morning rush and 2 hours and 5 minutes during the day, respectively.
Conversely, the need for sleep is more important among homes with higher income and education levels. For example, homes where the head of household has four or more years of college watch an average of 52 minutes of TV during the late night and a mere 48 minutes in the morning. The average home logs an hour and 5 minutes of late-night TV daily and nearly the same amount during the morning hours.