Friday, December 7, 2012

Thursday Night Ratings: SCANDAL Series High; GREY'S ANATOMY, VAMPIRE DIARIES Down

The overnights are in for Thursday, December 6. Below is a roundup of Nielsen ratings reports:

From ABC:
Gaining week to week in viewers (+4% - 7.3 million vs. 7.0 million) and young adults (+5% - 2.2/6 vs. 2.1/6), ABC marked its strongest Thursday since mid-October with regular programming on the night – since 10/18/12.

The Net was up over the year-ago Thursday, with an all original lineup, by double digits in Total Viewers (+22%) and Adults 18-49 (+29%).

Soaring over its lead-in at 9:00 p.m., ABC’s GREY'S ANATOMY dominated its hour among Adults 18-34 (2.6/8) and across all key Women demographics (W18-34/W18-49/W25-54) to rank as the No. 1 drama of the night on each count.

Posting its best-ever young adult lead-in retention out of an original GREY'S, ABC’s SCANDAL beat CBS’ ELEMENTARY for the first time in Adults 18-49 (2.5/7 vs. 2.3/6) to stand as the No. 1 series in the 10 o’clock hour for the 2nd week running. The two shows tied the prior week. Additionally, SCANDAL once again led by double to triple digits over ELEMENTARY with Adults 18-34 and across all key Women (W18-34/W18-49/W25-54), winning the hour for its 4th straight telecast with W18-49 and W25-54.

Building for the 2nd consecutive telecast in viewers (+12% - 7.4 million vs. 6.6 million) and young adults (+14% - 2.5/7 vs. 2.2/6), SCANDAL scored series highs among Total Viewers, all key Adult (AD18-34/AD18-49/AD25-54) and Women demographics (W18-34/W18-49/W25-54).

From CBS:
For the night, CBS was first in households (8.6/14), viewers (13.91m), adults 25-54 (4.7/11) and adults 18-49 (3.4/10).

From TVBTN:
On the CW, THE VAMPIRE DIARIES scored a 1.1, down from last week's 1.4 adults 18-49 rating (2.4 million total viewers). BEAUTY AND THE BEAST earned a 0.5 rating, down from last week's 0.6 rating

1 comment:

  1. It’s nice to see Scandal pull ahead of Elementary. I love the show, but I almost never watch it live because I’m usually working late at DISH when it airs. I generally end up watching it on my DVR. It’s set to auto-record on my DISH Hopper along with the other big four prime time network shows using PrimeTime Anytime, so I never have to worry about missing an episode even if I forget to set at timer. The last few episodes have been really intense, too. They deserve these great ratings.

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