Thursday, December 13, 2012

Daytime TV Ratings Week of December 3-7, 2012

The daytime soap opera ratings are in for the week of December 3-7, 2012.

Daytime Soap Operas Total Viewers Household Rating/Viewers (viewers versus last week/last year)
1. THE YOUNG AND THE RESTLESS 3.2/4,179,000 (-197,000/-425,000)
2. THE BOLD AND THE BEAUTIFUL 2.3/3,062,000 (-218,000/-53,000)
3. GENERAL HOSPITAL 1.9/2,538,000 (-213,000/+277,000)
4. DAYS OF OUR LIVES 1.7/2,279,000 (-58,000/-129,000)

Daytime Soap Operas Female 18-34 Demo Rating/Viewers:
1. GENERAL HOSPITAL 0.6/213,000
2. THE YOUNG AND THE RESTLESS 0.5/162,000
3. DAYS OF OUR LIVES 0.5/157,000
4. THE BOLD AND THE BEAUTIFUL 0.3/116,000

Daytime Soap Operas Female 18-49 Demo Rating/Viewers:
1. THE YOUNG AND THE RESTLESS 1.1/712,000
2. GENERAL HOSPITAL 1.0/609,000
3. THE BOLD AND THE BEAUTIFUL 0.9/546,000
4. DAYS OF OUR LIVES 0.8/504,000

Daytime Soap Operas Female 25-54 Demo Rating/Viewers):
1. THE YOUNG AND THE RESTLESS 1.6/996,000
2. THE BOLD AND THE BEAUTIFUL 1.3/788,0000
2. GENERAL HOSPITAL 1.3/760,000
4. DAYS OF OUR LIVES 1.0/621,000

From ABC:
ABC qualified as Daytime’s #1 network for the 13th consecutive week in Women 18-34 (0.5 rating/186,000 - tied) and for the 9th straight week in Women 18-49 (0.9 rating/545,000).

GENERAL HOSPITAL ranked as the #1 program in Daytime for the 4th consecutive week in Women 18-34 (0.6 rating – tied), and for the 9th time in the previous 10 weeks overall.

Year to year, GENERAL HOSPITAL climbed by a solid 12% in Total Viewers (2.54 million vs. 2.26 million), powered by the 43% increase in Women 18-34 (213,000 vs. 149,000).

For the 2nd consecutive week, THE VIEW tied GENERAL HOSPITAL as the #1 program in Daytime in Women 18-34 (0.6 ratings apiece).



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- Stefano DiMera's Many DAYS OF OUR LIVES Deaths
- 6 Memorable Athlete Soap Opera Cameos
- 30 Dynamic Duos of Daytime Soaps: The Complete List

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