ABC has picked up a full season of new primetime soap NASHVILLE, it was announced today. NASHVILLE joins previously announced full season orders for new comedy THE NEIGHBORDS and returning serial SCANDAL. NASHVILLE airs Wednesday nights at 10 p.m. ET/PT on ABC.
On average during Wednesday’s 10 o'clock hour, NASHVILLE is No. 1 in its time period among Adults 18-49 (3.2/9), beating CBS' veteran CSI by 3% (3.1/9) and NBC's freshman CHICAGO FIRE by 33% (2.4/7). The new ABC drama also leads the hour with Adults 18-34 and across all key Women demographics (W18-34/W18-49/W25-54).
Overall for the season, NASHVILLE ranks among the Top 3 new TV series in Adults 18-49 and Adults 18-34, while qualifying as the No. 2 freshman program with Women 18-49. NASHVILLE attracts an advertiser-coveted upscale audience, pulling in 30% higher ratings among Adults 18-49 in homes with $100k+ annual income (index of 130) to make it the top indexing new drama on broadcast TV this season, and the No. 2 highest-rated freshman show overall.
NASHVILLE stars Connie Britton as Rayna Jaymes, Hayden Panettiere as Juliette Barnes, Charles Esten as Deacon Claybourne, Eric Close as Teddy Conrad, Clare Bowen as Scarlett O’Connor, Jonathan Jackson as Avery Barkley, Sam Palladio as Gunnar Scott, Robert Ray Wisdom as Coleman Carlisle and Powers Boothe as Lamar Wyatt.
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