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NEWS: Product Placement, THRONES Renewed, Mal Young

Top 10 Shows With Product Placement
The 10th season of Fox's AMERICAN IDOL hit high gear last month, both in competition and in product placement.

DOCTOR WHO actress Elisabeth Sladen dies
Sladen appeared as Doctor Who assistant Sarah Jane Smith in the BBC television sci-fi series between 1973 and 1976, opposite Jon Pertwee and Tom Baker.

The Liverpool-born actress appeared in four series from 2007 of THE SARAH JANE ADVENTURES on children's channel CBBC.

HBO renews GAME OF THRONES
The last time HBO debuted a new drama series with BOARDWALK EMPIRE, it renewed it two days after the premiere, day the initial ratings came in. HBO has now stuck to that pattern with GAME OF THRONES, announcing a second season this morning, not long after final numbers for Sunday night's premiere (which I reviewed here) became available.

The key difference is that, where BOARDWALK opened with the kind of strong ratings that made renewal a formality, THRONES had a good-but-not-great opening audience.

VIDEO: GLEE cast unleashes their inner divas
The cast reveals what they would ask for if they were really divas.

Charice on Her Return to GLEE
"I’m definitely going to do more, but I have no idea what’s going to happen to my character. Will sweet Sunshine turn mean?"

BBC: Do US daytime soap operas have a future?
Mal Young, who is currently in Los Angeles developing a soap opera for primetime US TV, says Americans are yearning for more dramas about real life.

"One of the shows that I'm developing out here is to tap into that," he says.

"A British-style soap opera, with real people, real issues, working class blue collar families and not the DALLAS and DYNASTYs and the DESPERATE HOUSEWIVES."

Mr. Young believes US viewers would buy into a CORONATION STREET or EASTENDERS set in small town America.

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