On Tuesday night's episode of THE COLBERT REPORT, Stephen Colbert jumped in on the recent fun the media has had with soap opera product placement, mocking the now-viral "Chex Mix" scene from DAYS OF OUR LIVES among other catastrophes. He even provides an excellent example of terrible product placement when he is confronted by Pavros, his long-lost evil twin played by Paul Dinello, and the two produce some soap opera worthy drama of their own. And who wouldn't want his GUIDING LIGHT 72 Season Box Set?
Watch the video below.
You may remember the recent Twitter trend #SoapOperaProductPlacement, sparked by comedian Kristen Schaal's observation of the blatantly high level of product placement in daytime dramas.