The Total Audience Measurement Index (TAMi) is a ratings system developed by NBC to include new media in the determination of audience size viewership.
The ratings include listings for up to the five latest episodes of each show, and individual viewership numbers in terms of the following:
* Mobile — total streams of episodes to mobile devises such as cell phones and PDAs
* VOD (Video On Demand) — total on-demand cable/satellite viewing results as tabulated by Rentrak
* Downloads — total downloads of episodes combining results from iTunes, Microsoft Zune, Microsoft XBOX and Amazon Unbox
* ISV (Internet Streaming Video) — total internet viewing of episodes combining results from NBC.com, Hulu.com and NBC Direct
* Television — total airwave viewership from Nielsen Live + TSV
NBC has been releasing this report throughout 2010 but only for primetime shows. Wouldn't it be nice to see the same for daytime including SOAPnet rolled into the total viewership numbers.
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