DESPERATE HOUSEWIVES reached first run ratings low versus Globes
Against competition from the Golden Globes and the season premiere of 24, DESPERATE HOUSEWIVES only managed 11.2 million total viewers, a new first run low for the series. BROTHERS & SISTERS was watched by 8 million.
GLEE scoop from the Globes
“We just announced we’re doing a nationwide search for the season 2 cast, and [a boyfriend for Kurt is] one of the three roles that we’re adding. And we’re going to make them a power couple. We’re not going to do the whole hiding in the shadows thing. We’re going to make them popular, and out and proud and glamorous. Like prom king and king. We’re doing the opposite of what’s been done.” But wait, there’s more: “We’re also casting sort of a Eve Harrington [from All About Eve] to kind of steal Rachel’s thunder a little. So those are two of the three.”
INTERVIEW: Former DAYS star Charles Shaughnessy (ex-Shane)
"My goal when I was a kid in college was to be a lawyer - I was studying law - and I think I probably would have been miserable. So I'm glad I didn't pursue that goal as hard as I could. Then the goal of acting popped up, and it's been really good to me. Sure, one can say that one wants to be a big, successful movie star, but if that were the case, I wonder if I'd have the family that I have."
INTERVIEW: MAKE IT OR BREAK IT creator Holly Sorensen
"The demographic reach of ABC Family is pretty darn clear. My hunch is that they're growing the female audience in age range both younger and older with women in their 30s and 40s who watch the show, which is great, and we do get a chunk of men who watch it, too. We grew in the numbers last Monday [and] we grew in every demo. More boys, more older, more younger, more men."
Why does KMOV in St. Louis start its local news at 4:58 p.m.?
"It's a strategy to keep people watching," said Steve Costa, assistant news director at KMOV-TV, Channel 4. "The easiest person to get to watch your station is the person who is already watching your station. So, it seems like the best way to get people to continue to watch.
"For us, 'The Young and the Restless' ends at 4:58. Our option is to run two minutes of commercials or start the news right away.Obviously, we would rather use that commercial time elsewhere, so we try to keep the people who were watching THE YOUNG AND THE RESTLESS"